Art Director
Four Seasons California Direct Mail, 2008
Copywriter: Sid Murlidhar
Your Backyard Beckons
EXECUTION A
A trip down the California coast. Accordian-folded and perforated cards, each featuring information on a different Four Seasons California property.
EXECUTION B
Collecting memories on a trip along the Californian coast. A box containing "Polaroid" snapshots, as if taken at all of the Four Seasons California properties.
